The number one cause of business failure is poor strategy. Strategic plans should fit on 1-2 pages, and Mr. Horwath suggests page 1 is insights, people, and priorities; page two is your action plan.
Are you thinking about what you are doing before you do it?
Are the majority of your actions proactive or reactive?
This book is full of great nuggets for you and your organization to deeply consider how to be more strategic, gain competitive traction, and advantage. However, courage is required. If you aren’t willing to go against the status quo of your organization, this book still has nuggets for your personal evolution, courage still required.
Because being great means a willingness to let go of “okay”. Rich will help you do that in this book if you are ready.
Buy on Amazon or at your local bookseller

Judy Hissong, CLM
Judy Hissong is the President of Nesso Strategies. A former law firm Chief Operating Officer, she helps firms become more profitable by advising leaders in strategic and leadership development challenges. Her mission is “world domination for Good.” By creating actionable, lightbulb moments that leaders want to share and spread, she intends to improve the world one person at a time. When she’s not speaking, training and consulting, Judy teaches quarterly online workshops and facilitates Leaders Lab, a monthly video conference that enables small groups of leaders to brainstorm strategies and solutions to work through common issues that keep firms stuck. Learn more at www.nessostrategies.com.














